7 Ways to Get Good Returns from Printed Paper Cups

While the primary role of paper cups is to serve your customers, they can also fill in as promotional tools. These cups can carry your logo and put it in front of your audience.


Printed paper cups enjoy immense visibility owing to their versatility. A paper cup is portable, multi-purpose and repurposable. You can use it anywhere for hot and cold beverages and later turn the empty cup into a planter.


Even so, few businesses can squeeze out the actual value of printed cups. There are several ways to ensure printed paper cups fulfil their potential. Read on to learn more;


Sell Ad Space


It’s often said an effective advertising tool should have high visibility. Paper cups’ potential in marketing results from the vast audience of non-alcoholic beverage drinkers. In the UK alone, we drink 85 million cups of coffee every day.


If you run a coffee shop, you have an already active audience that most brands would die for. You could leverage it to boost your income. All you have to do is to auction the space on your paper cups for ads.


Most small businesses are looking for effective yet affordable methods of advertising. The big brands rule digital mediums, and sponsored ads make it hard for some companies. Startups can get more returns from paper cup ads as it gives them more attention.


Place Your Logo on the Cups


If you’re not selling ad space, transform your cups into brand ambassadors by adding your logos. Using standard printed cups wastes what could be an effective marketing platform.


Think of your customers as the key to unlock your business’ potential. Most of them usually do word of mouth marketing for you. Branded paper cups could be the missing piece to harness their loyalty.


The potential of branded paper cups goes to the roof when you’re offering takeaway coffee cups. You have no idea where to-go customers can take your brand. It could be to their office, home, or an event that could give your brand extra limelight.


Then again, you could give your cups a unique touch by going with custom options. Customising allows you to integrate your ideas into the designs. This way, you can create cups that help you stand out in your industry.


Build Relationships With Customers


With technology, conversations have become empty. We talk less and chat more. It’s harder to forge a real connection with your customers.

Advertisements have increased, making people lose interest. Customers are looking for brands that care and make them feel valued.


Rather than promote, think about using your paper cups to touch your customer’s heart. Apart from the logo, add messages that spark joy or ignite smiles. Make your message short and meaningful.


Any act that triggers happiness can leave a lasting impression on customers. Customers will feel grateful and seek opportunities to have such a feeling again. This will cause them to return to your business to reward you or for similar experiences.





Use as Coupon Cups


When you want more sales or brand attention, add a raffle into the experience. Anything that’s a win for your customers can boost traffic to your store.


More than 50% of UK customers use coupons or loyalty schemes. Coupons are vital to customers and are an effective way to attract new and keep old customers.


You may wonder how you’ll make money giving out discounts. But you don’t have to give out large discounts. As long as you convince customers they’ll win, you have a powerful promotional tool.


Scyphus manufactures stylish coupon cups with an edge to grab customers’ attention. These cups come with a peeling-off section to reveal prizes, tickets, or discounts. Your customers will spread the word about your incentive, which can lure others.


Give Out Printed Paper Cups as Giveaways


In this age, we tend to focus on digital marketing strategies. In the end, we forget the tried and tested traditional advertising strategies. When was the last time you ran a giveaway campaign?


Giveaways can bring more returns than many modern marketing strategies. They can generate excitement and help show your love. And as a result of their tactility, they can produce better responses.


An effective giveaway should improve the quality of your customer’s life. A takeaway printed paper cup tick many boxes when it comes to empowering customers. It’s a way of enabling customers to enjoy what they love.


Add Variety to Boost Customer Service


Some marketers argue that giving customers many options is a recipe for confusion. The argument is that an extra option can make decision-making harder.


But sometimes, more options can make the buying experience even more fulfilling. Many customers want the ability to exercise control over their buying decisions. For example, you wouldn’t like going to a restaurant that serves only one dish.


So, allow customers to choose their printed cup: offer different sizes and colours. Scyphus supplies coffee cups sizes from 4oz to 16oz in eight different colours.


Go With Sustainable Coffee Cups


Discarded coffee cups can end up as litter or in a recycling plant. Unfortunately, not all printed paper cups in the UK are recyclable.


The good thing; increased environmental awareness has led to a surge in eco-conscious customers. One survey shows 96% of customers feel buying sustainable products can make a difference.


Most customers will buy from sustainable brands. So, you’re living money on the table if you’re not pushing sustainability. Go with sustainable products—start with biodegradable paper cups.


Bio paper cups can help you promote your brand while safeguarding its image. People will want to associate with a brand that stands champions a clean environment.


Reach out to Scyphus manufacturers for 100% biodegradable paper cups. We reinforce these cups with a biofilm that ensures our cups are compostable and easy to recycle.


Let’s Us Help Improve the ROIs of Your Printed Paper Cups


Every pound on marketing should bring back some return to justify continued spending. Sometimes, the returns can make you think you’re wasting your efforts and resources.


Try using our tips to get more value out of your printed paper cups. Beyond that, we can design paper cups that help you generate more leads and grow your sales. Contact us to start discussions about your next project.



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Slide 1
Naked Juice adopts PLA Biodegradable Paper Cups, manufactured by us at Branded Paper Cups
Naked Juices UK has now adopted our PLA Paper Cups.

Branded Paper Cups have been continuously promoting the shift of the printed paper cup industry towards Bodegradable Paper Cups with PLA Coated Paper replacing the standard PE Coated Paper and making them 100% biodegradable.

Nakes Juices adopted PLA Cups and exhibitions where the cups are being used have offered cash back for using PLA cups, because its easier for them to process 100% compostable paper cups.

We ship to every corner of Europe, quickly send us your biodegradable paper cups quotation request and stay proud of your choice, forever.

We congratulate Naked Juice and encourage all client businesses to plan forward towards a shift towards PLA coated biodegradable, compostable paper cups.

Slide 2
Branded Paper Cups is now shipping all over Europe in 48 hours.
express shipping is available to all our customers.

Branded Paper Cups have been continuously upgrading its state of the art printed paper cups factory to meet higher standards of quality and sustainability while being able to deliver at speeds that are otherwise unthinkable of by many.

Printed Paper Cups are shipped using overnight shipping all over Europe so you can expect your cups in an average of 3-4 days, at your doorstep now.

We ship to every corner of Europe, quickly send us your quotation request and stay proud of your choice, forever.

Branded Paper Cups Ships all across Europe in 48 hours
Slide 3
Our printed Paper Cups are environment friendly, they are GREEN

When folks think about paper cups, they visualise trees being cut for paper, they typically visualise that old oak in the field, the birds, the squirrels, and even worst, the depleting rainforests, the rising global temperatures.

We at scyphus solely obtain our papers for our printed paper cups, only from FSC and PEFC accreditec mills, these mills are accredited by responsible monitoring organisations like FSC and PEFC and thus can be assumed to be following all sustainable forestry practices that help us keep the planet green.

But the fact is that currently there are managed tree farms, places where trees are grown as a crop for lumbering, these monitered farms keep planting trees similar to how a farmer plants new seeds after that season's harvest. only that in case of those massive trees, this harvesting cycle is usually over twenty years.

The activities of these farms and all that is happening to our forests is monitored by some credible Not for Profit organizations like FSC and PEFC. Organisations that certify and monitor these farms and their method of harvesting and replanting and maintaining the inexperienced cover.

We are green and we urge you to question your Paper Cups
company that whether they obtain their raw material from
licensed mills only or not.
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Slide 4
Think before ordering your Paper Cups

So ask the paper cups manufacturer company you have determined to place the order with, if they manufacture their cups within the UK, don't choose low-cost paper cups imported and delivered straight from some bulk paper cups shop somewhere in China.

Before you place the order for your Paper Cups, tailor-made to augment brand visibility, check if its the best quality out there.

100% UK manufactured Paper Cups
They won't augment your brand image if not harm it.
At Scyphus, we manufacture our Paper Cups, 100% indigenous and can promise you a 100% UK manufactured Paper Cups quality guarantee.
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